bonton - kids store in PAris

A store which is more a way of life than a selling place…

Founded by Irène and Thomas Cohen (a member of the genius retailing family behind Bonpoint ), Bonton has 5 stores in Paris , all a bit different, but above all it is a chic, haute bohemian children's clothing and furniture boutiques.  

Bonton means " the good color" 

in French and you can read their history to understand why ;) they collection has several lines : baby, junior girls and boys, T-shirt, pants/skirts through blouses and shoes - the whole children closet is revisited in many colors! and that's not all, they have also a home linen collection, and small furniture - do I have to say more? A must visit place in Paris. 

Bonton - new store in Tokyo

If you would like to know more about Cohen family , great interview: irene-thomas-cohen-bonton

I especially like this sentence about running a family business, which feels so familiar to me : 

"…There are long, long moments of solitude. There is no certainty. You have to work, work, work. And when you have finished working, you have to work a little bit more. But on the other hand, there is an unbelievable sense of freedom. You face your client with only one question: do they like what you do or not? …." 

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Write by: Unknown - Saturday, March 22, 2014